Readymade designs and custom orders are two very different things. In some cases, there is little to no personalization while in some cases, it is all that matters the most. On one hand, you can design the item to your liking by contacting directly with the designer and on the other hand, these come directly from factories located in other countries. They are made in hundreds of numbers and bear no uniqueness. Keepsake items tend to go in the former category, where it is always something that you wish to remember them by. Hence, urns and pendants come along with engravings or marks.